Shuddering at the thought of using a mix? We don’t blame you. Like blue jeans and coffee beans, the options seem endless, and making the wrong choice invariably leads to disappointment. Some mixes result in dry or bland cakes, while others can pass pretty easily for homemade. With a team of cake-loving Taste of Home staffers, we compared five of the most popular cake mix brands in a blind taste test.
After surveying the options, devil’s food seemed like the best choice for side-by-side testing. Since the key characteristic of a devil’s food cake is its richness, we figured we’d be able to judge more fairly by basing our test on the big brands’ most indulgent offerings. Next, the pros in our Test Kitchen baked each cake according to the directions on its package. To rid our bakers and testers of any preconceived biases, we prepared and compared each brand without its flashy packaging or marketing claims.
This chocolate brand was first manufactured in the United Kingdom. Its sister brands are ‘Milky Way’ and ‘5 Star’. Its slogan “pleasure you can’t measure” was used to appeal to more women and children. It comes in different sizes from miniature bars to regular 58 gram single bars. Limited-edition flavors include Mars Almond, Mars Gold, and Mars Maple.
The Chocolate Dream Box is a treasure at the southern tip of Silicon Valley, not far from Fleur de Cocoa. Chocolatier Holly Westbrook uses mostly classic compositions, such as fruits and nuts, to good effect. I sampled a pound assortment with not a false note in the batch. Along the way, I encountered the Duo with hazelnuts in peak texture and a medium-light but distinct hazelnut flavor. The Exquisite truffle had a good dark chocolate ganache with fruity notes as promised. At 72% cacao, the Black Truffle was not intense chocolate but was rich and pillowy.
We cut the chocolates into quarters so that more than one person could taste all of the offerings while also trying to avoid palate fatigue. While this may sound like a silly problem, it can be quite frustrating when your taste buds become overstimulated mid-tasting and fail you. To try to limit this, Saltines and club soda were set out to help tasters pace themselves.

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