You can't make a list of popular chocolate brands without including Mars. This incredibly famous worldwide brand is responsible for Snickers, Galaxy, Dove, M&M'S, Milky Way, Twix, 3 Musketeers, and Mars bars. Like Nestlé, Mars focuses on candy bars and confectioneries instead of plain chocolate products. But it definitely offers a combination of chocolate, nougat, caramel, or other ingredients that you won't be able to say no to.
After surveying the options, devil’s food seemed like the best choice for side-by-side testing. Since the key characteristic of a devil’s food cake is its richness, we figured we’d be able to judge more fairly by basing our test on the big brands’ most indulgent offerings. Next, the pros in our Test Kitchen baked each cake according to the directions on its package. To rid our bakers and testers of any preconceived biases, we prepared and compared each brand without its flashy packaging or marketing claims.
Chocolatier Kee Ling Tong opened her flagship store in New York City’s Soho in 2002 as a combination flower and chocolate shop. Today she has three locations, offering superb handmade chocolates in 40 flavors, including F&W’s Tina Ujlaki and Kate Krader favorite, pyramid-shaped Champagne truffles, made with dark chocolate ganache and Champagne. keeschocolates.com
At 255 years old, this candy shop on Rue du Faubourg-Montmatre is the oldest in Paris, and luck for everyone who visits, it’s precious façade is historically landmarked and it’s interior lovingly preserved. On the shelves at À La Mère de Famille sit sweets and treats of all kinds, including bars of 100 percent pure origin Venezuelan cocoa. Surprisingly melty and vibrantly aromatic, the plain chocolate is smooth, while the inclusion bars are beautifully strewn by hand with whole hazelnuts, almonds, and tidy little chunks of candied ginger.
We were struck by the fine presentation of this collection by Ferrero. Every piece of high-quality chocolate comes individually wrapped making them a perfect addition to any party or just a nice treat to go with after dinner wine. The box itself is designed perfectly for gift-giving and the variety of chocolates inside mean that there are tastes and textures to satisfy almost any chocolate enthusiast out there. Each piece of chocolate flawlessly combines a smooth taste with a crisp and crunchy wafer center, with a dash of hazelnuts rounding out the flavors.
For the chocolate purist, or anyone looking for the perfect corporate gift, we think Maison du Chocolat ($60 for 28 pieces) is a great premium choice. The flavors are subtle enough to really let the chocolate shine. The packaging, reminiscent of brown pebbled leather, is understated and innocuous enough to gift for professional reasons. Although these chocolates are incredibly smooth and slightly less sweet than the Michel Cluizel, the overall flavor profile isn’t quite as daring as those in the Recchiuti box and might not provide the same sensory adventure as our main pick. We also think the assortments available online are a little big for a Valentine’s gift (although you can purchase smaller boxes in their stores).
You can’t really make a bad choice at Boise’s The Chocolat Bar. Since 2004, this shop has been using local and organic products to allow the lusciousness of chocolate shine through. The top highlight at this shop is the Nipples of Venus truffle, which features dark chocolate ganache topped with white chocolate and Madagascar vanilla with a tiny dot of white chocolate on top. The barks are also worth traveling to Idaho for, with unique combinations like red chili pistachio and lemon lavender almond.
If you are looking for gourmet chocolate with a twist, Vosges Chocolate might be the website for you. A Cordon Bleu trained chef steps out of the box to use unique ingredients. At Vosges you can anticipate bacon, cheese, peppers, and other non traditional ingredients in the chocolate selection. The website is fun but the search functionality is a bit limited.
Connecticut is apparently so well known for its chocolate shops that it has a bona fide tour route for sweet confections called the Connecticut Chocolate Trail. So how does Bridgewater Chocolate in West Hartford stand apart from the crowd? Its stunning packaging, for one. But the chocolate tortels, truffles and dark chocolate-covered cherries on a milk chocolate heart are luxurious and rich.